Kelly Hollow

We collaborated with Scott Group on the brand identity for Kelly Hollow, an Edmond, OK community that channels the warmth and refinement of classic American hospitality. We designed a signature KH monogram set within a refined seal and grounded the system in a heritage-inspired palette; a balance of old-world charm and modern ease. We layered in custom patterns, elegant typography, and the “Designed for the way you live” tagline, then explored how the identity could come to life on branded touches like monogrammed plates and custom pickleball paddles. The result is a brand with quiet confidence: timeless, considered, and unmistakably Kelly Hollow.