Canonball is Honored to be selected by ResMan as their Content Marketing Agency of Record.

There’s nothing we value more than working with clients who have a hand in disrupting the real estate industry.

ResMan is a cloud-based property management software that provides core solutions required for effective and seamless property management. Receivables, payables, maintenance, lead management, resident portal, and financial reporting are all provided in one complete package (we know, hard to believe). Built by property managers, for property manager, ResMan was developed by over 50 tenured multifamily management owners and professionals to provide a comprehensive platform that allows teams to make faster decisions and access information from anywhere at anytime.

ResMan chose to partner with Canonball in order to grow their portfolio through a comprehensive rebrand and detailed content marketing strategy. We look to be inspired by the clients we bring on, and ResMan gave us just what we needed. Redefining industry standards, disrupting the multifamily norm, and looking to the future with progressive thinking.

The Canonball team has gone to great lengths to gain insight and understanding of our brand,” said Elizabeth Francisco, Partner and SVP of Industry Relations. “Their expertise in both traditional and inbound marketing makes them the ideal partner to showcase ResMan’s intuitive SaaS solution to today’s multifamily owners and operators.

We began by outlining a strategy to increase the number of qualified leads obtained through online channels—from frequent blog content creation to conversation-driven social media engagement. Their content is innovative, yet informative; friendly, yet compelling. We challenge ourselves daily to produce and exceed the goals set in front of us in order to take ResMan where they belong—to the top.

We’re excited to continue combining engaging content marketing with conference-ready print materials that tout the ResMan’s brand. Our goal is the same as ResMan’s, to grow the brand, define the industry, and making history—and love every step along the way.